1. Main Function of the Role
The Commercial Manager is responsible for leading the aftermarket automotive parts division, driving business growth, and ensuring sustainable profitability. This role oversees sales, distribution, and product management while providing strategic direction and leadership to the sales team. The position requires strong commercial acumen, deep industry knowledge, and the ability to foster customer relationships that support long-term growth.
2. Key Performance Areas
Strategic Planning & Business Development
- Develop and implement commercial strategies to expand market share and profitability.
- Identify new business opportunities, partnerships, and growth potential in the Namibian market.
- Analyze market trends, competitor activities, and customer needs to guide decision-making.
Sales & Revenue Management
- Lead the sales team to achieve revenue and growth targets.
- Monitor and manage sales performance, aligning outcomes with financial goals.
- Develop pricing strategies and optimize product ranges.
- Build and maintain relationships with key customers and distributors.
Product Management & Inventory Oversight
- Oversee the product portfolio to ensure availability of high-demand items.
- Collaborate with suppliers and manufacturers for cost-effective supply and timely deliveries.
- Manage inventory levels to balance demand and supply effectively.
Team Leadership & Training
- Manage, coach, and develop a team of sales representatives.
- Foster a high-performance, results-driven culture.
- Ensure the sales team is well-trained in customer service and product knowledge.
Customer Relationship Management
- Develop strong relationships with repair shops, dealerships, and fleet operators.
- Handle customer concerns promptly, ensuring satisfaction and loyalty.
Financial & Budget Management
- Prepare and manage annual budgets.
- Monitor financial performance, expenses, and cost-efficiency.
Market Intelligence & Reporting
- Conduct market analysis to anticipate industry changes.
- Provide sales forecasts and performance reports to senior management.
3. Qualifications and Experience
• Education: Degree in Business Administration, Marketing, or related field (Automotive/Mechanical qualification advantageous).
• Experience: Minimum 5 years in commercial or sales management within the automotive aftermarket industry, with at least 2 years in a managerial role.
• Knowledge: Strong understanding of the automotive aftermarket parts sector, supply chain, and logistics.
• Technical Proficiency: Familiarity with automotive parts, aftermarket solutions, and relevant software.
4. Skills and Attributes
• Strong leadership and people management skills.
• Excellent interpersonal and communication abilities.
• Self-motivated, customer-focused, and results-driven.
• Negotiation and problem-solving skills.
• Analytical skills for interpreting market and financial data.
• Ability to thrive in a dynamic and fast-paced environment.